Social Media Etiquette for Business

Many businesses, small and large, use social media outlets as a way to enhance their business by connecting and engaging with current and prospective customers. Social media allows businesses to create a community around their company to share products & services, trends, ideas and generate leads.

Although, it is important to share engaging content with your audience, there are some Do’s & Don’ts to remember when posting.


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Why do so many leads go unanswered?

Why do so many leads go unanswered? Leads: a term used more often than necessary and is really just jargon for interested buyers. Interested buyers can turn into actual buyers, which equates to money in your pocket. So, why do consumers feel the need to call 5 different businesses before one will call them back?

In our current technologically savvy world, the consumer has an abundance of resources at their fingertips therefore demand immediate interaction. So how do you, as an overworked, understaffed, and probably underappreciated business make sure you’re capturing the most leads possible?


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