Private Seller
Simple, secure, and no big dealer involvement.
Private Seller
Check out our Seller’s FAQ to learn what you need to know.
General FAQs
Only one (1) item and one price are allowed in each ad. Selling multiple items with individual prices is not permitted. If you are a business and wish to advertise multiple listings Click Here and fill out the form for assistance.
Get started selling your equipment vehicle on Equipment Trader here. Select the “Sell” button at the top of the Equipment Trader website. Or, click the “Menu” button in the top-right corner and choose “Sell My Equipment” to be directed to the page of listing packages. Enter your vehicle’s information and hit ‘continue’ to find the best package for your listing. Dealers are invited to enter their information here to start selling today as well.
If you have placed an ad on our site for a equipment vehicle for sale, you may login at https://www.equipmenttrader.com/myt/login and use MyTrader to view, modify or delete your ad as well as view your saved searches, list another item for sale, and respond to messages about your item for sale, all from one easy-to-access location.
Once the item that was originally advertised has been sold or you decide not to sell the item, you will need to remove the ad from the website. Any remaining time cannot be used to advertise a different item. You cannot change the year, make or model of an item after the ad has been active for 24 hours .If you make an error on any of these items, you will need to call in to have a support agent fix it.
- Simply log in to your MyTrader account using the link accessible via our marketplace website. Once you view your listings, you have the option of selecting the “Edit Listing” link that will allow you to modify your existing ad(s). To login, you will need your password and user ID.
- You can also delete your ad here after you sell your vehicle.
NOTE: Fees for certain advertising may be subject to a “dynamic pricing” model, where (i) the fees payable for ads are based on the list price for the item advertised and (ii) thus the fees will change if you modify the list price for the advertised item (for instance, if you increase the list price of the advertised item, the fees payable for the ad may increase as well).At your request, we will:
- Correct at no charge any mistakes we have made in the ad; AND
- Make enhancements to your ad for an additional charge
Good quality photos help to attract the attention of a potential buyer. Here are some tips to make your photos stand out:
- Natural daylight works best. Stand with your back to the sun when shooting. Avoid shooting in the dark or in shady areas.
- Make sure the entire item is in the shot.
- Take lots of photos from different angles so you can choose the best ones.
- A photo must depict the actual item that is for sale.
Photos uploaded to Equipment Trader are recommended to be 1MB or under 600kb. If your photos are larger, you will need to decrease the size of the file. The pixel dimensions of your photo should be set to 1024 x 768 pixels.
- Note: Photos that are texted or chatted to our team causes them to shrink. Photos that are smaller or larger may appear distorted on the site, as they will be shrunk or stretched to fit that size.
Make sure the photos you are uploading are .jpg files. You are only able to upload .jpg files. Check the file size of your photos. You will not be able to upload photos that are larger than 600 kB in size. If you continue to experience problems, you may email your photos to ads@traderonline.com. Please include your ad ID number, or the email address or phone number on your account with your email.
A listing’s time online varies between our package offerings. They can last anywhere between 2 weeks and 12 weeks depending on what package is chosen. We send email notifications for renewal before an ad is taken offline. Once offline you have 90 days to renew the listing until it’s automatically removed.
Listing your vehicle for sale on Equipment Trader can vary in price. The price you pay for an ad will include the base price of that package, plus any additional enhancements you might choose. You’re only charged a listing fee — we don’t take commission, saving you money and giving you the best value for your needs.
Trader Interactive offers affordable, competitive pricing for advertising that provides wide exposure for the item you are selling. Effective enhancements are available to improve the chances of a buyer noticing your ad. Trader Interactive, therefore, does not offer refunds (in whole or in part) on advertising fees once an ad is live on our marketplace site and visible to potential buyers; rather, refunds are available only in limited circumstances described below.
Trader Interactive will provide a refund only for the following reasons:
- You wish to cancel an ad before it is live on our marketplace site and visible to potential buyers; OR
- You mistakenly ordered and paid for one or more duplicate ads through Trader Interactive and request a cancellation of the duplicate ad within three (3) days after the ad is live on our marketplace site and visible to potential buyers (note: in this event, we will provide a refund only for the duplicate ad; we will not provide a refund on the original ad).
Additional refund considerations:
- Trader Interactive will not provide refunds for any reason not expressly listed above, including but not limited to (1) your decision to modify or remove ad content or enhancements or (2) your errors or omissions in ad content or enhancements.
- Trader Interactive will make every reasonable effort to satisfy your advertising needs, but we cannot (and do not) make any promises or guarantees regarding a minimum number of (or any) (1) responses you may receive on an ad or (2) inquiries or offers for any advertised item.
- If an advertised item has been sold without reference to the applicable advertisement, you may cancel the ad but will not receive a refund, in whole or in part.
Let’s make sure your ad is online. If you just placed your ad a few minutes ago, it generally takes less than 2 hours to appear online. The fastest way to locate a listing is to do a Zip Code only search with your Make and/or Model. Go to either the Home or Find tab. Then enter in your Make, Model (if applicable) and enter in your zip code. Make sure you choose “Zip Code only” search. If there are multiple pages of listings, look on the left side and choose “Private Seller” only and that will filter out all the dealer listings. That should do it. If you still cannot find your ad then that means your ad is probably still in Review. Call us at 877-872-3373 or click on the Chat link to contact us to activate your ad.
- Make sure if you have placed an ad with us before or created a My Trader account you are logging in as a returning customer. If you do not do this you will be told that your email address is already on file.
- Make sure the address you have entered for your credit card is the same as your billing address. These must match.
- Double check your credit card and Security code numbers. The Security codes are 3 digits for Visa, Mastercard and Discover and located on the back of the card. American Express has a 4 digit code that is located on the front of the card.
- Locked out? Repeated failed attempts can result in being locked out of the checkout page. To get your account unlocked, please contact Customer Service at ads@traderinteractive.com or 877-872-3373.
- No external links or web addresses in ad description
- All information pertaining to your item should be listed in your personal ad description.
- You may not use your ad to promote your personal or business website, nor may you link to other sites.
- No business advertisements
- Only private party sellers can advertise individual items.
- No email addresses in online ad descriptions
- Potential buyers can contact the seller via e-mail by clicking on the “Contact Seller” button located on each ad. E-mail addresses are permitted in your text.
- No “trading”, “wanted”, or “looking for” ads
- Only ads listing something for sale will be placed on the website
- No pictures or videos containing anything other than the item being sold.
- A photo must depict the actual item that is for sale.
- “Stock” photos (such as those from other websites, brochures or professional photographers) are not permitted in private party advertisements due to copyright restrictions. Unauthorized use of stock photography may be a violation of copyright law.
- Photos or videos cannot be used to promote any outside web site or service.
- Recognizable people are not allowed in photos.
- Photo collages are not allowed (taking multiple photos and pasting them together to look like one photo).
- Only one item and one price is allowed in each ad.
- Selling multiple items with individual prices is not allowed.
- Sellers may place an ad with more than one item in it as long as it is stated in the ad description that the multiple items come as a “package deal” and the asking price posted is for all items being sold in the ad. If one item sells, a new ad must be placed.
- No recycling of ads
- Once the item that was originally advertised has been sold sellers need to remove their ad from the website. The remaining time cannot be used to advertise a different item.
- Sellers cannot change the year, make or model of an item after the ad has been active for 24 hours.
- All ads and accounts that are created must have ACCURATE information
- All required fields must be completed.
- Do not enter initials in place of a full name.
- Use your accurate billing address and phone number.
- Private party ads cannot have the name of a company listed in the first and last name fields.
Please contact our Customer Service team and we will be happy to assist you. Please call 877-872-3373, Monday to Friday, 10:00am to 5:00 pm Eastern time.
Instructions to log in will be emailed to the address originally used when you placed your ad or registered with our site. We also have one-time password options to login when updating your password. For security purposes, we cannot give out passwords over the phone.
Security & Fraud FAQs
If you receive a suspect sales lead or inquiry, please forward to fraud@traderonline.com and one of our representatives will be able to guide you. You can also visit our Security Center online at TraderInteractive.com/Security-Center where you will find helpful tips on how to protect yourself as an online seller.
4 Tips for Selling Safely:
- Vet callers thoroughly. Always talk to the buyer by phone. Ask lots of questions of the caller. The more you engage with a caller, the more you get a feel for them.
- Don’t go to a meeting alone. Take someone with you and let others know where you are going.
- Meet in a public place. Meet in a shopping center or if your local police department has an online meet designated spot, use that.
- Trust your gut. If you are not comfortable meeting with a caller, there is usually a reason why.
You can find the latest news and updates about various internet scams at the Federal Trade Commission.